So there's emailing, texting, blogging and what I've come to call "uber messaging" or, Twitter. According to our friends at Lava Row, Twitter is a rather localized sensation who's main users are Gen Y, the Millennials, and everyone else who can't quote Top Gun.
An account on Twitter allows you to "tweet" or...tell...your twitter followers what you are doing, feeling or thinking about at any given moment in 140 characters or less. Your followers can receive instant tweeted info online and/or via short message service (SMS) - text messaging - on a mobile device that doesn't need to have web access.
In March 2008, reports were putting Twitter messages at 3 million a day. That's when big companies started to go, "hmmm". Starbucks, JetBlue, ComCast, Dell and a host of other large and small all jumped into the fray.
They use Twitter to offer promotions, dialogue with customers, post company news, and remedy customer service issues. By using slick applications like TweetScan or TweetBeep - it's easy to keep a pulse on what's being said about them.
And if you're interested in learning more about how you can put other social media like Facebook or MySpace to work for your business - let's TweetUp!
~Stephanie
Monday, October 20, 2008
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